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Posts tagged “Alaska Milk Corp

JrNBA/JrWNBA Regional Selection Camp Manila picks 24 Kids for the National Training Camp

Jr.NBA Jr.WNBA Media Invite

A record number of 1,114 boy and girl athletes attended the Manila Regional Selection Camp at Don Bosco Technical Institute in Makati on Saturday, April 9, 2016. This is the biggest number of Regional Selection Camp participants so far in the nine-year history of the Jr. NBA/Jr. WNBA Philippines presented by Alaska.

(Photo credit: jrnba.com/asia/philippines

(Photo credit: jrnba.asia/philippines)

The Manila Regional Selection Camp ended with selected 16 boys and 8 girls from the NCR who will join the regional finalists from Baguio, Davao and Cebu in the National Training Camp on April 22-24, 2016.

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Alaska Milk bags Silver in prestigious Asia Awards for Brand Advocacy

Truly world class.

The “Nutrition. Action. Champion.” program of Alaska Milk received international recognition for excellence when it won the silver medal in Best Use of Brand Advocacy during the 2015 Loyalty & Engagement Awards in Singapore last Aug. 13 at the Shangri-La hotel, Singapore.

The “Nutrition. Action. Champion” program was cited from among cutting-edge work across the region with 22 entries from Asia Pacific, South Asia and ANZ during the third edition of Loyalty & Engagement Awards, which was its biggest ever.

Through the “Nutrition. Action. Champion” initiative, Alaska Milk rallies Filipino children to an active lifestyle, promotes good nutrition and instills the values of discipline, determination, hard work and teamwork for them to become champions in whatever they do.

The sports activities are developed, organized and sustained by Alaska Milk and its agency partners TBWA\SMP, OPEN and Partners, and M2M Advertising Phils. Alaska Milk has one of the biggest year-long sports programs in the Philippines- with more than 60 events, six different sports (basketball, volleyball, football, triathlon, cycling and running), and more than 20,000 participants nationwide.

The Loyalty & Engagement Awards support Marketing magazine’s mission of elevating marketing standards and practices in the region with focus on customer loyalty and engagement.

The Nutrition. Action. Champion. team!  Nazia Hayat of Lenovo Singapore (2nd from left) awarded the silver trophy to the Nutrition. Action. Champion. team. From left: Fen Marquez of M2M Advertising Phils., Robbie Aligada of TBWA\SMP, RG Gabunada of Alaska Milk Corporation, and Alan Fontanilla of OPEN and PARTNERS.

The Nutrition. Action. Champion. team!
Nazia Hayat of Lenovo Singapore (2nd from left) awarded the silver trophy to the Nutrition. Action. Champion. team. From left: Fen Marquez of M2M Advertising Phils., Robbie Aligada of TBWA\SMP, RG Gabunada of Alaska Milk Corporation, and Alan Fontanilla of OPEN and PARTNERS.


Alaska’s Jr. NBA and Jr. WNBA All-Stars Announced

The national coaches and the top ten boys and top five girls who are now the Jr. NBA All-Stars and Jr. WNBA Top 5 for the year 2014 were finally chosen last April 27 at the SM Mall of Asia Concert Hall.

The Jr. NBA and Jr. WNBA All-Stars and National coaches will be given the experience of a lifetime as they go on a trip to watch an NBA game and get the chance to meet some of their favorite NBA players. Last year, the Jr. NBA team met NBA superstar Kobe Bryant and watched a regular season game of the Los Angeles Lakers against the Memphis Grizzlies at the Staples Center.

Gordon Hayward of the Utah Jazz and WNBA Legend Tina Thompson, one of the greatest WNBA players of all time, came to Manila and helped run the National Training Camp. They also coached the second annual Jr. NBA Alumni All-Star game featuring past Jr. NBA standouts. Hayward and Thompson followed BJ Armstrong, AC Green, Luc Longley and Mugsy Bogues as NBA Players/ Legends who have been part of Jr. NBA-Alaska youth basketball program in the Philippines.

The best local basketball coaches, led by Alaska and PBA legend Jojo Lastimosa joined NBA coach Chris Sumner in conducting the clinics for the coaches and the players during the regional selection camps. The players were judged not just on their basketball skills but on STAR values of practicing Sportsmanship, Teamwork, positive Attitude and Respect for others at all times.

Coach Cliff Andy Tesocan of Tacloban, Leyte was named as the Jr. NBA Coach of the Year while Coach Ma. Pia Dysangco of Tondo, Manila became the Jr. WNBA Coach of the Year. Rhayyan Amsali of Zamboanga (but studies in Manila) and Christiana Dimaunahan of Manila were picked as Alaska Sports Youth Ambassador for the Jr. NBA and Jr. WNBA, respectively.

The lucky boys and girls who now comprise the 2014 Jr. NBA All-Stars and Jr. WNBA Top 5 are: Vince Leo Dolendo (Iloilo RSC but from Antique), Andrew Velasco (Cebu), Luigi Velasco (Manila), David Leandro Umadhay (Iloilo RSC but from Antique), Jethro Rocamora (Cebu)- smallest in the team, Paul Matthew Manalang (Manila), John Richard Gan (Iloilo), Sam Josef Belangel (Bacolod), Jan Cyril Narvasa (Manila) and Rhayyan Amsali (Manila) for the Jr. NBA All-Stars and Mary Jean Pascual, Karl Ann Pingol, Arielle Lanot, Roxanne Salvador, Kreecie Bettina Binaohan for the Jr. WNBA Top 5. Incidentally the girls are the very first batch of Jr. WNBA players here in the Philippines.

Wilfred Steven Uytengsu, President and CEO of Alaska Milk Corporation praised the continuing partnership between Alaska and the NBA, which has helped develop the sport and young boys, and girls become better individuals and productive members of society.

“We are excited to jump start another active year of Alaska Sports with the opening of the Jr. NBA and Jr. WNBA-Alaska program for young girl players. Alaska and Jr.NBA/Jr.WNBA encourage children to participate in sports to nurture their talent, live a healthy lifestyle and enjoy the benefits of outdoor play.”

Under-nutrition also remains to be a public health concern affecting nearly three out 10 children.   Alaska recognizes the need of Filipino children for proper nutrition. According to the 7th National Nutrition Survey done by the Food and Nutrition Research Institute and the Department of Health, obesity is increasing with nearly two out 10 children considered as overweight.

Through the program, Alaska leads in promoting a healthy lifestyle, especially among children, through regular sports activities and proper nutrition through its leading brands, Alaska Powdered Milk Drink and Alaska Chocolate Powdered Milk Drink.

National Training Camp Results:

  • Jr. NBA Coach of the Year: Cliff Andy Tesocan (Tacloban, Leyte)
  • Jr. WNBA Coach of the Year: Ma. Pia Dysangco (Tondo, Manila)

 

  • Alaska Sports Youth Ambassador, Jr. NBA: Rhayyan Amsali (Studies in Manila but from Zamboanga)
  • Alaska Sports Youth Ambassador, Jr. WNBA: Christiana Dimaunahan (Manila)

 

Jr. WNBA Top 5:

1)      Mary Jean Pascual

2)      Karl Ann Pingol

3)      Arielle Lanot

4)      Roxanne Salvador

5)      Kreecie Bettina Binaohan

 

Jr. NBA All-Star Team:

1)      Vince Leo Dolendo (Iloilo RSC but from Antique)

2)      Andrew Velasco (Cebu)

3)      Luigi Velasco (Manila)

4)      David Leandro Umadhay (Iloilo RSC but from Antique)

5)      Jethro Rocamora (Cebu)- smallest in the team J

6)      Paul Matthew Manalang (Manila)

7)      John Richard Gan (Iloilo)

8)      Sam Josef Belangel (Bacolod)

9)      Jan Cyril Narvasa (Manila)

10)   Rhayyan Amsali (Manila)

For general information on Jr. NBA Philippines visit www.jrnba.asia/philippines; Alaska Basketball Power Camp visit www.alaskapowercamp.com/basketball and for live Twitter updates follow @ALASKAsportshub.


Alaska shines spotlight on country’s best young basketball players

From the Regional Selection Camps and Alaska Basketball Power Camps all over the country, – participated in by more than 80,000 boys, girls, and coaches – the top 50 boys and top 24 girls will undergo final selection on April 25 and 26 at the Philippine International Convention Center (PICC) Forum. The national coaches will be selected and also the top ten boys and top five girls will be named Jr. NBA and Jr. WNBA All-Stars on April 27 at the SM Mall of Asia Concert Hall.

The hardworking players and coaches will be given the experience of a lifetime as they go on a trip to watch an NBA game and get the chance to meet some of their favorite NBA players. Last year, the Jr. NBA team met NBA superstar Kobe Bryant and watched a regular season game of the Los Angeles Lakers against the Memphis Grizzlies at the Staples Center.

Gordon Hayward of the Utah Jazz and WNBA Legend Tina Thompson, one of the greatest WNBA players of all time, will be in Manila to help run the National Training Camp. They will also coach in the second annual Jr. NBA Alumni All-Star game featuring past Jr. NBA standouts. Hayward and Thompson follow BJ Armstrong, AC Green, Luc Longley and Mugsy Bogues as NBA Players/ Legends who have been part of Jr. NBA-Alaska youth basketball program in the Philippines.

The best local basketball coaches, led by Alaska and PBA legend Jojo Lastimosa joined NBA coach Chris Sumner in conducting the clinics for the coaches and the players during the regional selection camps. The players were judged not just on their basketball skills but on STAR values of practicing Sportsmanship, Teamwork, positive Attitude and Respect for others at all times.

The Regional Selection Camps were conducted at Stadia Convention Center, Dagupan; Palawan State University, Puerto Princesa, Palawan; St. Paul University, Surigao; Ateneo De Iloilo; Sacred Heart School-Ateneo De Cebu; and the PICC Forum Tent, Metro Manila.

Wilfred Steven Uytengsu, President and CEO of Alaska Milk Corporation praised the continuing partnership between Alaska and the NBA, which has helped develop the sport and young boys, and girls become better individuals and productive members of society.

“We are excited to jumpstart another active year of Alaska Sports with the opening of the Jr. NBA and Jr. WNBA-Alaska program for young girl players. Alaska and Jr.NBA/Jr.WNBA encourage children to participate in sports to nurture their talent, live a healthy lifestyle and enjoy the benefits of outdoor play.”

Under-nutrition also remains to be a public health concern affecting nearly three out 10 children.   Alaska recognizes the need of Filipino children for proper nutrition. According to the 7th National Nutrition Survey done by the Food and Nutrition Research Institute and the Department of Health, obesity is increasing with nearly two out 10 children considered as overweight.

Through the program, Alaska leads in promoting a healthy lifestyle, especially among children, through regular sports activities and proper nutrition through its leading brands, Alaska Powdered Milk Drink and Alaska Chocolate Powdered Milk Drink.

For general information on Jr. NBA Philippines visit www.jrnba.asia/philippines; Alaska Basketball Power Camp visit www.alaskapowercamp.com/basketball and for live Twitter updates follow @ALASKAsportshub.


From Couchwarmers to Champions

Alaska IronKids Philippines Triathlon encourages more and more Filipino children into adopting an active and healthy lifestyle.

These days, the only exercise children seem to be doing is surfing, the digital kind that is. Instead of playing outside with their friends, today’s children stay indoors, glued to the TV or to videogames. It is no wonder then that 2 out of 10 Filipino children, 10 years old and below, are overweight while 3 of 10 children are undernourished as seen in the results of the 7th National Nutrition Survey conducted by the Department of Science and Technology-Food and Nutrition Research Institute (DOST-FNRI).

But the inactive landscape is slowly changing in recent years, thanks to pioneering sports programs like the Alaska IronKids Philippines Triathlon, which has managed to convert a number of kids from couch potatoes to young triathletes who have the passion for the sport. A triathlon is a race that is comprised of three sporting events: swimming, running and biking. It is open to children 6 to 14 years old.

Alaska IronKids Philippines is the country’s very first triathlon event for the youth. Since holding its first race in 2012, the local triathlon series has grown in leaps and bounds, grooming young triathletes that have become the pride of the Philippines in international competitions. Being the local junior version of the international triathlon series, Ironman, Alaska IronKids Philippines Triathlon has  produced champions, on and out of the podiums— children who are not only committed to winning but also ones who understand that losing is also winning, having learned the values of determination, hard work, teamwork, discipline and sportsmanship from their experiences in the race.

A vital component of the Alaska Milk Corporation sports program and presented by Alaska Chocolate Powdered Milk Drink, Alaska IronKids Philippines Triathlon aims to promote among children the importance of good nutrition and active lifestyle in a fun and exciting way that will get them “to go out and play” on their own, no coercion required. It hopes to get them on the path toward an active and healthy lifestyle that does not only involve physical activity but also proper nutrition as well, living up to Alaska’s  key message, “Nutrition. Action. Champion.”

This Sunday (April 13, 2014), Alaska IronKids Philippines will be holding its first triathlon of the year at La Stanza in Marikina. This is the second in the Alaska IronKids Philippines series of races for 2014, which kicked-off with an aquathlon race last February at BF Homes, Parañaque. This year, Alaska IronKids Philippines will be starting a non-competitive, no-age category, dividing each race into three parts: Race; Play, which is non-competitive and has no age categories; and Relay, which is composed of two mix age groups.  The Play category was added to encourage more children to try out the sport and just join the races for the fun of it, without the burden of competition and the pressure of winning.

There will be another aquathlon race in May at Club Manila East and a triathlon in August in Cebu. In October, Alaska Milk will be holding the Alaska IronKids Philippines Family Triathlon, the very first family-oriented triathlon event in the country. It aims to encourage families to adopt a healthy and active lifestyle as well as serve as an avenue for parents and kids to bond and build lasting relationship.

Photos taken last April 13, 2014 at La Stanza, Marikina City

 

For more information, check out the Alaska IronKids website, www.ironkidsphil.com and www.alaskamilk.com.ph.


Alaska Basketball Cup-Cebu Partners with Cebu Basketball Youth League for its 7th Year

alaska_cebu

Alaska Milk and Cebu Youth Basketball League proudly announced their partnership in Alaska’s Basketball Cup Program last December 17, 2013 at the Cebu Press Conference.

Given the growing issues on health as well as the fast-changing technological environment, which is affecting children’s interests, Alaska Milk believes that there is a need to reinforce its thrust in leading a healthy lifestyle through sports.

For more information, just log on to www.alaskamilk.com or www.alaskapowercamp.com/basketball. You can also like our facebook page: Alaska Basketball Power Camp or follow us on Twitter: @ALASKAsportshub


Yolanda Victims Receives Donation from L.A. Lakers Thru Jr. NBA All-Star Team

Our very own Jr. NBA All-star Team had visited the LA Lakers court at Staples Center, Los Angeles, USA to meet some of the Lakers players, including NBA superstar, Kobe Bryant. The Jr. players were also able to practice shooting at the arena, home court of the two NBA teams, the  Los Angeles Lakers and the Los Angeles Clippers. Before the end of their visit, Kobe Bryant presented his team’s donation of US$150,000 to these talented kids for typhoon relief efforts of the Philippine National Red Cross.