Jr. NBA Philippines presented by Alaska returns to Benguet State University for this year’s second Jr. NBA Philippines Regional Selection Camp on March 23 and 24. Jr. NBA coaches, led by Carlos Barroca of the NBA and PBA Legend Jeffrey Cariaso, will bring the league’s youth basketball participation program to teach basketball fundamentals and impart core values of the game to boys and girls ages 10-14.
Participants will experience world-class basketball instruction in the two-day event, which will tip off on March 23, Saturday, at 7:00 a.m. The aspiring Jr. NBA All-Stars will go through a series of skills stations that will test their dexterity in dribbling, passing, shooting, lay-ups and footwork. Top performers on the first day will progress to Sunday to be coached on advanced basketball concepts and participate in team exercises and exhibition games.
Boys and girls will vie for slots to represent North Luzon in the Jr. NBA Philippines National Training Camp in Don Bosco Technical Institute Makati on May 17-19. Athletes selected in the Benguet Regional Selection Camp will comprise part of the top 40 boys and 40 girls gathered from Regional Selection Camps in Lucena (March 9-10), Dumaguete (March 30-31), Butuan (April 13-14), Metro Manila (April 27-28), and the Alaska Power Camp.
The 2019 batch of Jr. NBA Philippines All-Stars—comprised of as many as five boys and five girls—will participate in the first Jr. NBA Global Championship Asia Pacific Selection Camp, a week-long selection camp in June with top youth players from North Asia, Southeast Asia and the Pacific region.
In addition, the top performing 10 boys and 10 girls will represent Asia Pacific in the second Jr. NBA Global Championship held Aug. 6-11 at the ESPN Wide World of Sports Complex at Walt Disney World near Orlando, Florida. The international event will feature talented youth from the United States, Canada, Latin America, Europe, the Middle East, China, Mexico, Africa, India and the Asia-Pacific.
Jr. NBA Philippines 2019 is presented by Alaska, with AXA, Gatorade, Globe, Panasonic, Rexona, and Vivo as official partners. ABS-CBN S+A, Basketball TV and NBA Premium TV are the official broadcasters of Jr. NBA Philippines.
Participants can register for the Jr. NBA program online at www.jrnba.asia/philippines, and follow Jr. NBA on Facebook and the NBA at www.nba.com and on Facebook and Twitter. Fans can visit www.alaskamilk.com to learn more about Alaska Milk Corporation, and follow Alaska Milk on Facebook for more information about Alaska Sports.
About the NBA
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League. The NBA has established a major international presence with games and programming in 215 countries and territories in 50 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents. NBA rosters at the start of the 2018-19 season featured 108 international players from 42 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 1.5 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.
About Alaska Milk
Given the growing issues on health as well as the fast-changing technological environment, which leads to the change in children’s interests and behavior or sedentary lifestyle, Alaska believes that there is a need to reinforce its thrust in leading a healthy lifestyle not just by drinking milk but also by leading an active lifestyle. Alaska seeks to engage the youth, especially younger kids, in sports.
Alaska Milk looks beyond selling milk – it sells nutrition and by doing so, the Company and brand Alaska is doing its part in nation-building. Through youth sports development programs, Alaska is able to help nourish children for them to develop into champions in the field of interest and, in general, in life. The overall objective of the Alaska Sports is to strengthen the brand’s equity in nutrition through sports. To portray Alaska Fortified as a brand that helps instill the values of determination, discipline, teamwork, and hard work among the youth through sports.
Celebrating two decades of an active, healthy lifestyle
6,150 young athletes compete at the 20th Alaska Football Cup Championship
(Manila, Philippines) Two decades of commitment with the world’s most popular sport, Alaska Milk holds the 20th Alaska Football Cup at the Alabang Country Club in Ayala Alabang Village for a three-day event on November 28 – 30.
The biggest football event for young athletes attracted players of all ages, from as young as six years old. They have gathered in one venue to participate in one of the longest-running and most successful grassroots-development programs in the local football scene.
“This marks another monumental event for Alaska. We have 410 teams and a total of 6,150 football players together in one venue, all united by their love for football,” shares Wilfred Uytengsu, President and CEO of Alaska Milk Corporation. “It is of great pride to witness how the Alaska Sports Program has engaged young athletes into this kind of culture, and how they live by the values inherent in sports,” he further adds.
The Alaska Football Cup is one of the highly anticipated annual football tournament for today’s young athletes. The weekend event will be played with more than 800 seven-a-side games, in 29 football fields, and officiated by over 168 game officials.
School teams and football clubs from all over the Philippines including Masbate, Baguio, Negros Occidental, Cebu, Davao, Palawan, Legaspi, Laguna, Batangas, Bukidnon, Zambales, Pampanga, Tarlac, Ilocos, Bicol, Romblon, Davao Sur, Compostela Valley, Quezon, Cavite, Albay, Pangasinan, Bacolod, Iloilo, Mindoro and Metro Manila will participate.
Alaska on developing the child’s “winning form”
Alaska Milk encourages sports engagement, as it instills the values of determination, discipline, hard work, team work and sportsmanship during the early stages of a child’s life. Participation in sports like football helps them achieve the “winning form”, which has been Alaska’s goal for children since it launched its first football cup tournament in 1995.
Football provides an active alternative for children in place of passive activities such as watching television, surfing the Internet, or spending too much time on social media. The National Nutrition Survey of the Food and Nutrition Research Institute (FNRI) reported that health issues are best addressed by adopting an active lifestyle along with healthy diet, and regular drinking of milk, at least twice daily.
Sports tournament like this develops the athletic and social skills of participants through healthy competition among the same age group, while it boosts physical and mental development.
Become an inspiring athlete too and join Alaska’s sports programs – NUTRITION. ACTION. CHAMPION.
For general information about Alaska Milk Corporation visit http://www.alaskamilk.com. For general information about the 20th Alaska Football Cup visit http://www.alaskapowercamp.com/football ; Like us on Facebook https://www.facebook.com/PlayPH for updates.
Truly world class.
The “Nutrition. Action. Champion.” program of Alaska Milk received international recognition for excellence when it won the silver medal in Best Use of Brand Advocacy during the 2015 Loyalty & Engagement Awards in Singapore last Aug. 13 at the Shangri-La hotel, Singapore.
The “Nutrition. Action. Champion” program was cited from among cutting-edge work across the region with 22 entries from Asia Pacific, South Asia and ANZ during the third edition of Loyalty & Engagement Awards, which was its biggest ever.
Through the “Nutrition. Action. Champion” initiative, Alaska Milk rallies Filipino children to an active lifestyle, promotes good nutrition and instills the values of discipline, determination, hard work and teamwork for them to become champions in whatever they do.
The sports activities are developed, organized and sustained by Alaska Milk and its agency partners TBWA\SMP, OPEN and Partners, and M2M Advertising Phils. Alaska Milk has one of the biggest year-long sports programs in the Philippines- with more than 60 events, six different sports (basketball, volleyball, football, triathlon, cycling and running), and more than 20,000 participants nationwide.
The Loyalty & Engagement Awards support Marketing magazine’s mission of elevating marketing standards and practices in the region with focus on customer loyalty and engagement.
A select group of young boys and girls were formally presented to the media for the first time as the official Philippine Jr. NBA and Jr. WNBA ALL STARS for 2014. Alaska peeps together with the Male and Female Coaches of the Year at the NBA Cafe a day before they left for their NBA experience, answered all questions thrown to them by the media.
The send-off party was organized for the group who left for Beijing China for their NBA Experience. Last year’s Jr. NBA had theirs in Los Angeles, California. This year the group will be taken to China where there they will meet their Indonesian, Malaysian, Thai and Vietnamese counterparts for some friendly games, basketball clinic.
The Jr NBA and Jr WNBA program in the Philippines is presented by Alaska Milk. Its mother company, Friesland Campina, extended the sports youth program in Indonesia, Malaysia, Thailand, and Vietnam.
Alaska Milk Power Camp Director and Philippine basketball legend Jojo Lastimosa joins the National Training Camp of the Jr. NBA Presented by Dutch Lady Vietnam to be held July 13 to 15 at Ho Chi Minh City, Vietnam. Dutch Lady and Alaska Milk Corporation are both under the FrieslandCampina family.
Lastimosa will be the lead assistant coach of basketball operations specialist for NBA Asia Chris Sumner who will run the camp.
“It’s a great opportunity for me to be able to share my knowledge of the game once again not only with my countrymen but now outside of Manila. I’m not only representing Alaska Milk, I’m also representing the Philippines. I’m aware that we have Filipino players playing for Vietnam but being able to teach there firsthand is awesome,” said Lastimosa.
“My role in Vietnam will be the same as in the Jr. NBA in the Philippines. I will help organize the camp and teach the local coaches on the skill stations. The objective is the same in all Jr. NBA camps: to find the best 10-14 year old players. But the most important part really is making the Vietnamese aware of how beautiful this game of basketball is,” said Lastimosa.
The NBA’s international youth development program aims to promote participation in the sport of basketball, improve child fitness and teach the public the importance of proper nutrition especially of drinking milk.
Here in the Philippines, Alaska continues their partnership with Jr. NBA to help young boys, and girls, become better individuals and encourage them to embrace a healthy lifestyle by engaging regularly in sports activities and through proper nutrition. Under-nutrition also remains to be a public health concern affecting nearly three out 10 children. Alaska recognizes the need of Filipino children for proper nutrition. According to the 7th National Nutrition Survey done by the Food and Nutrition Research Institute and the Department of Health, obesity is increasing with nearly two out 10 children considered as overweight. Through the program, Alaska leads in promoting a healthy lifestyle, especially among children, through regular sports activities and proper nutrition through its leading brands, Alaska Powdered Milk Drink and Alaska Chocolate Powdered Milk Drink.
In the camp held in the Philippines Lastimosa drew from his personal experience as a former national basketball player and professional to teach the participants how to become not just the best basketball player but the best person that they could be.
The basketball clinics in Vietnam have already selected the top 40 boys and 24 girls, aged 10 to 14, who will participate in the National Training Camp. The camp will be attended by Boston Celtics center Kelly Olynyk who will teach the game in the NBA Cares community outreach. The camp covers a three-day intensive training schedule and will culminate in the selection of 14 boys and girls who will be named as the inaugural 2014 Jr. NBA Presented by Dutch Lady Vietnam All-Stars.
Young cyclists ruled the Metro’s roads in Alaska Cycle Philippines 2014
Categories include Tricycle Ride which is specially designed for young kids between ages 2 and 5, the Junior Challenge which is a more challenging category designed for older children where they have to ride as fast as they can within 30 minutes and then there’s the Foldies Community Ride which is catered to the popular folding bikes cycling community. The Alaska Cycle Philippines was a “Bike Ride Out”, meaning there were no winners just plain fun to promote participation and most especially good health and an active lifestyle.
“We are excited to continue an active year of Alaska Sports with the launch of the three events Alaska Cycle Philippines, Alaska IronKids Philippines Aquathlon and the Alaska World Milk Day Family run. Alaska teamed up with international partners to ensure that Filipino families participate in sports activities as exercise to promote their health and ensure a wholesome lifestyle,” said Wilfred Steven Uytengsu, President/CEO of Alaska Milk Corporation.
The 7th National Nutrition Survey, done by the Food and Nutrition Research Institute and the Department of Health, showed that obesity is increasing with nearly two out 10 children considered as overweight. Under-nutrition is also a public health concern affecting nearly three out 10 children. Alaska promotes nutrition through its leading brands, Alaska Powdered Milk Drink and Alaska Chocolate Powdered Milk Drink and through educating the public about the importance of drinking milk and keeping an active and healthy lifestyle.
Alaska promotes a holistic sports development program for the whole family and encourages a healthy and active lifestyle through biking, swimming and running. It also helps in community development and nation building by nurturing positive values of teamwork, cooperation and fair play through sports activities like the Alaska Cycle Philippines, Alaska IronKids Aquathlon and the World Milk Day Family Run.
For general information on Alaska Cycle Philippines visit http://www.cyclephilippines.com.ph/alaska/ or https://www.faceebook.com/alaskacyclephilippines. For general information about Alaska Milk Corporation visit www.alaskamilk.com, www.alaskaworldmilkday.com or www.ironkidsphil.com. For live tweets and updates follow us at @ALASKAsportshub
The national coaches and the top ten boys and top five girls who are now the Jr. NBA All-Stars and Jr. WNBA Top 5 for the year 2014 were finally chosen last April 27 at the SM Mall of Asia Concert Hall.
The Jr. NBA and Jr. WNBA All-Stars and National coaches will be given the experience of a lifetime as they go on a trip to watch an NBA game and get the chance to meet some of their favorite NBA players. Last year, the Jr. NBA team met NBA superstar Kobe Bryant and watched a regular season game of the Los Angeles Lakers against the Memphis Grizzlies at the Staples Center.
Gordon Hayward of the Utah Jazz and WNBA Legend Tina Thompson, one of the greatest WNBA players of all time, came to Manila and helped run the National Training Camp. They also coached the second annual Jr. NBA Alumni All-Star game featuring past Jr. NBA standouts. Hayward and Thompson followed BJ Armstrong, AC Green, Luc Longley and Mugsy Bogues as NBA Players/ Legends who have been part of Jr. NBA-Alaska youth basketball program in the Philippines.
The best local basketball coaches, led by Alaska and PBA legend Jojo Lastimosa joined NBA coach Chris Sumner in conducting the clinics for the coaches and the players during the regional selection camps. The players were judged not just on their basketball skills but on STAR values of practicing Sportsmanship, Teamwork, positive Attitude and Respect for others at all times.
Coach Cliff Andy Tesocan of Tacloban, Leyte was named as the Jr. NBA Coach of the Year while Coach Ma. Pia Dysangco of Tondo, Manila became the Jr. WNBA Coach of the Year. Rhayyan Amsali of Zamboanga (but studies in Manila) and Christiana Dimaunahan of Manila were picked as Alaska Sports Youth Ambassador for the Jr. NBA and Jr. WNBA, respectively.
The lucky boys and girls who now comprise the 2014 Jr. NBA All-Stars and Jr. WNBA Top 5 are: Vince Leo Dolendo (Iloilo RSC but from Antique), Andrew Velasco (Cebu), Luigi Velasco (Manila), David Leandro Umadhay (Iloilo RSC but from Antique), Jethro Rocamora (Cebu)- smallest in the team, Paul Matthew Manalang (Manila), John Richard Gan (Iloilo), Sam Josef Belangel (Bacolod), Jan Cyril Narvasa (Manila) and Rhayyan Amsali (Manila) for the Jr. NBA All-Stars and Mary Jean Pascual, Karl Ann Pingol, Arielle Lanot, Roxanne Salvador, Kreecie Bettina Binaohan for the Jr. WNBA Top 5. Incidentally the girls are the very first batch of Jr. WNBA players here in the Philippines.
Wilfred Steven Uytengsu, President and CEO of Alaska Milk Corporation praised the continuing partnership between Alaska and the NBA, which has helped develop the sport and young boys, and girls become better individuals and productive members of society.
“We are excited to jump start another active year of Alaska Sports with the opening of the Jr. NBA and Jr. WNBA-Alaska program for young girl players. Alaska and Jr.NBA/Jr.WNBA encourage children to participate in sports to nurture their talent, live a healthy lifestyle and enjoy the benefits of outdoor play.”
Under-nutrition also remains to be a public health concern affecting nearly three out 10 children. Alaska recognizes the need of Filipino children for proper nutrition. According to the 7th National Nutrition Survey done by the Food and Nutrition Research Institute and the Department of Health, obesity is increasing with nearly two out 10 children considered as overweight.
Through the program, Alaska leads in promoting a healthy lifestyle, especially among children, through regular sports activities and proper nutrition through its leading brands, Alaska Powdered Milk Drink and Alaska Chocolate Powdered Milk Drink.
National Training Camp Results:
- Jr. NBA Coach of the Year: Cliff Andy Tesocan (Tacloban, Leyte)
- Jr. WNBA Coach of the Year: Ma. Pia Dysangco (Tondo, Manila)
- Alaska Sports Youth Ambassador, Jr. NBA: Rhayyan Amsali (Studies in Manila but from Zamboanga)
- Alaska Sports Youth Ambassador, Jr. WNBA: Christiana Dimaunahan (Manila)
Jr. WNBA Top 5:
1) Mary Jean Pascual
2) Karl Ann Pingol
3) Arielle Lanot
4) Roxanne Salvador
5) Kreecie Bettina Binaohan
Jr. NBA All-Star Team:
1) Vince Leo Dolendo (Iloilo RSC but from Antique)
2) Andrew Velasco (Cebu)
3) Luigi Velasco (Manila)
4) David Leandro Umadhay (Iloilo RSC but from Antique)
5) Jethro Rocamora (Cebu)- smallest in the team J
6) Paul Matthew Manalang (Manila)
7) John Richard Gan (Iloilo)
8) Sam Josef Belangel (Bacolod)
9) Jan Cyril Narvasa (Manila)
10) Rhayyan Amsali (Manila)
For general information on Jr. NBA Philippines visit www.jrnba.asia/philippines; Alaska Basketball Power Camp visit www.alaskapowercamp.com/basketball and for live Twitter updates follow @ALASKAsportshub.